Surfer optimises the page. We plan the cluster.
Surfer is built to optimise content you're already writing — real-time scoring, NLP terms, SERP analysis. AEO Optimizer Pro is built for what comes before: planning the entire topical authority architecture, sequencing what to write first, and scoring every page for AI citation potential. We're in early access. Join the waitlist.
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Getting Started | ||
Free trial | $7 one-time | 7-day free trial |
Starting price | From $7 trial | From $99/mo |
Purpose-built for topical authority | ||
Starting Point | ||
Audit existing site → cluster map | ||
Cluster completion scoring | ||
Topical map | ||
Build cluster from scratch | ||
GSC ranking data integration | ||
Topical Authority Planning | ||
Prioritised publish sequence | ||
Competitor cluster gap analysis | ||
Page-level content scoring | ||
SERP analysis per keyword | ||
AI Citation Optimisation | ||
AEO Fit Score | ||
AI answer engine guidance | ||
AI visibility tracking | Planned | |
Content Intelligence | ||
Real-time content editor | ||
NLP term recommendations | ||
Content audit (existing pages) | ||
Powered by Claude AI | ||
Execution & Workflow | ||
Export publish plan | ||
Content briefs | ||
AI writing assistant |
What AEO Optimizer Pro is built to do.
Surfer tells you what to put in the page. AEO Optimizer Pro tells you which pages to build, in what order, and which will get cited by AI engines.
Plan what to write before you write it.
Surfer helps you optimise articles as you write them. AEO Optimizer Pro plans the entire cluster before you write a single word — mapping your existing site, finding the gaps, generating the full pillar + cluster structure, and telling you exactly what to publish first.
- Full cluster architecture generated from a topic — pillar + all cluster pages scoped.
- Every page scored by authority impact so you publish in the right order.
- Start from your existing site, not a blank slate.
Cluster planning that goes deeper than a map.
Surfer has a Topical Map. AEO Optimizer Pro adds the layers that matter: it audits your existing content, scores each cluster by completion percentage, sequences your publish plan by authority impact, and adds competitor gaps directly to your plan — so you always know what to build next.
- Cluster completion score — know which topics are 2 pages from full authority.
- GSC data integration layers real ranking traction onto your cluster map.
- Competitor gaps added to your publish sequence, prioritised by impact.
Score every page for AI citation potential.
Surfer optimises for Google rankings. AEO Optimizer Pro scores every page in your cluster for its potential to be cited in ChatGPT, Gemini, and Perplexity — so you're building content that ranks on traditional search AND gets cited by AI engines.
- AEO Fit Score for every page in your cluster — not a site-wide metric.
- Actionable guidance on what makes content citation-worthy.
- Optimise for the full discovery stack — organic rankings and AI answers.
The topical authority playbook is being rewritten. Be part of it.
AEO Optimizer Pro is in active development. Founding members get early access, a say in what gets built, and locked-in pricing at launch.
Founding members get early access · Locked-in pricing
Got more questions?
Common questions about AEO Optimizer Pro vs Surfer SEO.