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Knowledge BaseCampaignHow to Create and Launch Your First Outreach Campaign?

How to Create and Launch Your First Outreach Campaign?

This is how you can create Campaigns using Uprankly. 

You can create, manage and organize all of your campaigns in the Campaign dashboard easily. 

Campaign Creation

Sign in to Uprankly with your work or personal email address. After login, the central Dashboard appears.

Choose Link Building from the left-side menu to enter the Link Building Pro workspace.

Campaign creation can begin from two different entry points.

  1. From Link Building Pro Dashboard

Locate the Campaigns section on the Dashboard overview.

Locate and select the Campaigns section on the Link Building Pro Dashboard overview to move directly to the Campaign management page. 

  1. From the Left Menu

Navigate to the left-side menu inside the Link Building Pro. Select Campaign to access the main Campaign page. 

Here, you can see a complete list of created campaigns, including metrics such as sent emails, opens, replies, and overall performance.

Start creating your Campaign following the steps below,

Step 1: Content Creation

After reaching the Campaign dashboard, click the Create Campaign button to start creating a new campaign.

Begin by naming your campaign. Click the Edit icon beside the default name and replace it with a meaningful name. 

Next, write your email Subject Line.

If you prefer working with a ready-made structure, choose Select from Template. The system will load a pre-designed email that you can adjust to match your outreach goal.

Then move to the Compose Mail section. Here, you will write the main body of your outreach email. Use formatting tools to keep your message clean and readable.

You can also personalize your outreach by selecting Variables from the toolbar. 

After preparing your main message, click Add Follow Up if you want to schedule reminder emails. 

A new follow-up block will appear.

First, define the timing.

Use the Followup After dropdown to select how many days the system should wait before sending the follow-up email.

Choose from options such as:

  • 1 Day
  • 3 Days
  • 7 Days
  • 14 Days

The follow-up will only be sent if no reply is received from the recipient.

Next, write your follow-up message inside the Followup Mail editor. Use the formatting tools if needed. Then, insert personalization using the Variable option to make the follow-up feel natural and customized.

If preferred, select Select from Template to use a pre-designed follow-up structure.

After completing the message, click Save.

You can add multiple follow-ups if required by clicking the Add Follow Up button. Each follow-up can have a different delay and message.

To remove a follow-up email, click the trash icon next to the follow-up section. 

Once everything looks right, click Save, then press Continue to move forward.

Step 2: Audience Selection

Now it is time to choose who will receive your emails.

Go to the Audience step and click Add Prospect List to select the recipients for your campaign.

You can choose from:

  • Your existing Prospect Lists
  • Contacts saved in My Inventory
  • Sites from the Uprankly Vetted Site Database

Note: You must create a Prospect List first before you can add an Audience to a campaign.

Once the list appears, select the desired contacts by ticking the checkbox next to each entry.

If you need to remove a list, click the three dots (⋯) next to it and select Delete.

You can also add multiple Prospect Lists to the same campaign if needed.

After confirming your audience, click Continue.

Step 3: Schedule Configuration

With your content and audience ready, define when emails should be sent.

The Schedule section allows you to define exactly when your campaign will run. Here, you can control the date, time range, time zone, and active days.

Select the Date

Choose the campaign start date using the date picker. This determines when the campaign becomes active.

Set the Time Range

Define the sending window by selecting:

  • Timing From – The start time of the campaign each day
  • Timing To – The end time of the campaign each day

Emails or actions will only be processed within this selected time frame.

Choose the Time Zone

Select the appropriate time zone (e.g., Asia/Dhaka) to ensure the campaign runs according to your local or target audience’s time.

Select Active Days

Choose the specific days of the week when the campaign should run. For example, you may enable Sunday and Monday while keeping other days inactive.

The campaign will only operate on the selected days within the defined time range.

Save Changes

Click Save to apply the schedule settings to your campaign.

Then, click Continue to proceed.

Step 4: Finalize Settings and Launch

The Settings section allows you to configure how your campaign sends emails, manage sending limits, and control tracking options.

Email Account to Use

Select one or more email accounts that will be used to send the campaign emails.

  • Use the Search List dropdown to choose from your connected email accounts.
  • Click Add Email Account if you need to connect a new sending account.

Daily Limit

Set the maximum number of emails the campaign can send per day.

For example:

  • If set to 30, the system will send up to 30 emails daily.
  • Once the limit is reached, sending will pause automatically and resume the next scheduled day.

Open Tracking

Toggle Open Tracking on or off depending on your tracking preference.

  • Enabled: Tracks when recipients open your emails.
  • Disabled: No open data will be recorded.

Save Settings

After configuring your preferences, click Save to apply the changes to your campaign.

Take a final moment to review all details: campaign name, email content, audience, and schedule.

When everything is ready, launch your campaign.

Your campaign will appear on the main Campaign page, where performance metrics such as Sent, Opened, Replied, and overall Performance are displayed clearly. From there, you can monitor progress and optimize future outreach with confidence.

Campaign Performance Tracking

After launching your campaign, performance data becomes visible directly on the Campaign page. Each campaign row provides a clear overview of activity and results, so you can evaluate progress without opening the campaign builder.

What You Can Track

The Campaign table displays the following performance metrics:

  • Sent: Shows the total number of emails successfully delivered from the campaign.
  • Opened: Displays how many recipients opened your email. Higher open rates usually indicate strong subject lines and proper timing.
  • Replied: Shows the number of recipients who responded. Reply count helps you measure engagement and campaign effectiveness.
  • Performance (%): Represents the overall effectiveness of the campaign based on engagement data. The percentage increases as more recipients interact with your emails.

Each metric updates automatically as your campaign runs.

Understanding the Progress Bar

The progress bar under the Performance column provides a quick visual summary of campaign engagement.

  • A lower percentage indicates limited interaction.
  • A higher percentage suggests stronger engagement through opens and replies.

Instead of analyzing numbers manually, you can glance at the progress bar to instantly understand how well your campaign is performing.

Campaign Status Indicator

The Status column shows the current stage of your campaign.

  • Created: The campaign has been set up but not yet launched.
  • Active:  Emails are currently being sent according to your schedule.
  • Completed: All scheduled emails and follow-ups have been sent.

Campaign Organization in Uprankly

The Campaign page provides multiple built-in controls that help you keep your outreach structured and easy to manage.

Search for a Specific Campaign

Use the Search Campaign bar at the top of the page.

Enter a campaign name to quickly locate a specific campaign instead of scrolling through the full list. This feature becomes especially useful as your campaign volume grows.

Manage Campaign Status

Check the Status column to understand the current stage of each campaign.

  • Created status indicates the campaign is prepared but not yet running.
  • Active campaigns are currently sending emails based on schedule.
  • Completed campaigns have finished sending all planned emails.

Edit or Delete Campaigns

Click the three-dot (...) menu under the Action column.

  • Select Edit to update campaign details such as email content, follow-ups, audience, or scheduling.
  • Select Delete to permanently remove a campaign that is no longer needed.

Control Rows Per Page

Adjust the Rows per page setting at the bottom of the table. Increasing the number allows you to view more campaigns at once. Keeping fewer rows improves focus when managing a smaller batch.

Navigate Between Pages

Use the pagination controls at the bottom-right corner. Move forward or backward between pages when handling multiple campaigns.

With search, status indicators, performance tracking, action controls, and pagination, the Campaign page allows you to maintain a well-organized and scalable outreach system.